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We are Alison and Jill, the best friends
who were called
"Joy Breeders" many moons ago and decided to roll with it.
OUr FrIeNDSHIP
Our story began in 2011 when we were introduced through
a mutual connection, forming an unbreakable bond that
would shape our lives forever.
We quickly become known for our wild, playful, and
carefree nature, being referred to as women who embodied
the spirit of childlike fun. The more people watched our
mostly silly, and sometimes sentimental, videos on social
media,the more we were told that we helped them to feel
safe living more authentically. Honestly, is there a greater
honor than to be inspiring others in that way?!
The universe continued to weave
a magical thread, as we both welcomed our daughters on
Valentine's Day, a year apart.
The remarkable coincidence not
only deepened our
connection,
but also affirmed our belief in the power of destiny.
A few years later, life presented us with
new challenges (or opportunities?) as
both of us experienced divorces. Keeping
in line with our lighthearted and
humorous nature, we proclaimed
ourselves "non-sexual life partners"
(NSLPs), pledging to navigate the world side
by side until we die... at the same
time... of course.
The Birth of MOIST
In late 2022, Jill underwent foot surgery on both feet simultaneously.
Alison guffawed at Jill's ridiculous determination to take care of
herself, and went to care for her. That's when MOIST entered the
proverbial room.
Alison had been making the concoction for her boyfriend, who
suffered from a skin condition called ichthyosis, which keeps skin
from retaining moisture. She was fed up with watching him
unsuccessfully try to treat it with chemical-infused lotions. She knew
there had to be natural, organic ingredients that could help.
Jill's immediate obsession with the butter cream served as a
testament to its remarkable effectiveness. Encouraged by
the enthusiastic feedback from friends and family to whom Alison had
gifted the butter cream during Christmas, Alison recognized the
potential of the creation. With every recipient urging them to share it
with a wider audience, Alison and Jill embraced their
entrepreneurial spirit and decided to launch Joy Breeders.
our mission
At Joy Breeders, our mission is to unleash an explosion of
happiness and creativity by curating a vibrant collection of
handmade products that boldly challenge the power of words
widely considered to be "taboo."
With a playful spirit and a touch of whimsy, we strive to
redefine societal norms, fostering a community that celebrates
authenticity, imagination, and genuine connections. Through our
carefully crafted offerings, we aim to reclaim and transform
words that have been stigmatized, infusing them with joy,
humor, and a sense of liberation. We provide a lighthearted and
welcoming space where women artisans fearlessly showcase
their unique creations, spreading mirth and dismantling the
shackles of societal constraints.
Join us on this exhilarating journey
as we breed joy, one
handmade treasure at a time, and empower each other to
embrace our true selves while joyfully subverting the limitations
imposed by taboo notions. Let's rewrite the narrative, celebrate
our individuality, and revel in the power of laughter and
happiness without boundaries.
